Below, 10 of the year's most "sexist," "offensive," "insensitive," and "hazardous" campaigns.
Have fun!!
- United Colours of Benetton Unhate
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2. Axe "Angels Will Fall"
In this ad handsome men who used Axe deodorant tempted the angels. Unfortunatelly this can happen only id advertisement! In South Africa this ad was ban for offending Christians with its portrayal of "angels [who] are seen to forfeit, or perhaps forgo their heavenly status for mortal desires."
http://www.youtube.com/watch?v=PsnsP3mpGsI
3. Marc Jacobs Oh, Lola!
First Dakota’s Fanning scandal was gained with Mark Jacobs’s help. Advert for Oh, Lola perfume was banned in the U.K . ASA (Advertising Standards Authority) took issue with the placement of the oversized fragrance bottle on her lap, which (eek!) "drew attention to her sexuality." About this scandal was loud for one whole week! Do you think that sales of this perfume have increased?
4. Levi's "Go Forth"
Premiere of the Levi’s „Go Forth” ad was in the same time when England has problem with riots. The company agreed to postpone the ad's cinema and Facebook spots in the United Kingdom "out of sensitivity," but claimed its message was about "optimism, positive action, and a pioneering spirit."
http://www.youtube.com/watch?v=KT16DcHcjRA
5. Miu Miu fall 2011
Fifteen years old Hailee Steinfield was nominated to Oscar for creation in True Grit. For taking part in the ad she got slap on the wrist from ASA. According to ASA photo shows sad child in dangerous situation which is probably planning to suicide.
6. Hope Lingerie
Advert with Gisle Bundchen (top-earning model) made Portuguese people very angry for showing sexiest context.
What’s yours impression after seeing this ad?
http://www.youtube.com/watch?v=X3CI3f3pZ2Y
7. Cadbury Dairy Milk Bliss
„Move over Naomi, there is new diva in the town” which was written in the front of
Cadbury Dairy Milk chocolate made furious super model Noami Campbell and her mum. Cadbury chocolate company was forced to apologize to them as it was called "insulting and hurtful" by none other than Naomi Campbell. B lack activists called for a boycott on parent company Kraft Foods. Do you agree with them?
8. Yves Saint Laurent Belle d'Opium
While having the word "opium" in its name probably didn't help matters, having actress Melanie Thierry cooing "I am your addiction" was what got this fragrance commercial banned in England for allegedly simulating drug use. Kate Moss's Dior Addict campaign, however, lives to see another day ...
http://www.youtube.com/watch?v=flTdFMWAKNY
9. Donna Karan Spring 2012
This ad was called as inappropriate because of big contrast between the luxury world of fashion and poor Haiti world. Worth noting: Lima wears jewellery designed by Haitian artists for Karan.
10. Old Navy "Super C-U-T-E"
After seeing the C-U-T-E ad Kim Kardrishan responded with a lawsuit charging the retailer with "unauthorized use of her name, likeness, identity, and persona.". it is a big shame as the ad is really funny!
http://www.youtube.com/watch?v=FqIP6xVB6U8
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